Our philosophy is about achieving excellence by breaking rules, demolishing boundaries and challenging all the old truths. We are steering towards the future by observing our four core values: beauty, quality, security & assurance and commitment. This philosophy is the principle on which Elmo was founded and is the reason we have been a world leader in the tanning industry since 1931.

Our perception of ourselves is as an innovative company and since the needs of clients differ, flexibility becomes the means to achieve the goal of optimal solutions for each individual client. Our focus on the environment is an important pillar in the development process as the decisions made now will leave imprints in the future.